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8–12 years of relevant experience in Business Development / Sales / OEM Marketing. Strong experience in OEM customer acquisition and relationship management. Knowledge of the switchgear/electrical manufacturing segment. Strong understanding of manufacturing processes including press parts, tool design, and assemblies. Ability to read and interpret engineering drawings. Good understanding of costing, feasibility analysis, pricing, and commercial negotiations. Knowledge of NPD / APQP and project development processes. Ability to understand customer technical requirements and conduct technical discussions. Strong RFQ management and order conversion skills. Excellent communication, presentation, networking, and negotiation skills. Strong customer relationship management and account development capabilities. Proactive, target-oriented, and solution-focused approach. Strong coordination skills with cross-functional technical and manufacturing teams.
B.E. / Diploma
Identify and acquire new OEM customers in the switchgear and electrical segment.
Develop new business opportunities through market research, networking, references, and industry contacts.
Build and maintain a strong pipeline of prospective customers and projects.
Understand customer business requirements and identify opportunities for long-term collaboration.
Manage the complete RFQ-to-Order conversion process.
Study customer requirements, drawings, specifications, and commercial expectations.
Coordinate internally with Design, Engineering, Tool Room, Production, Quality, and Management teams for technical feasibility.
Support costing, quotation preparation, pricing discussions, and commercial negotiations.
Ensure timely and competitive responses to customer RFQs.
Track RFQ status and proactively drive opportunities toward order conversion.
Develop new projects with customers from concept to SOP (Start of Production).
Coordinate with internal technical and manufacturing teams during NPD activities.
Understand product requirements and support feasibility and development planning.
Monitor project progress, timelines, customer approvals, trials, and successful launch.
Identify opportunities for project development and additional business.
Build and maintain strong, long-term relationships with existing and prospective customers.
Regularly follow up on enquiries, quotations, projects, orders, and customer requirements.
Understand customer expectations and ensure effective resolution of commercial and technical concerns.
Identify opportunities for account expansion, repeat business, and increased revenue.
5. Market & Competitor Analysis
Track market trends, customer requirements, competitor activities, and industry developments.
Identify emerging opportunities in the switchgear, electrical, and engineering manufacturing sectors.
Provide market intelligence to Management for business planning and strategic decisions.
Develop strategies to improve market presence and business growth.
Drive achievement of assigned business development and revenue targets.
Monitor sales pipeline, project opportunities, conversion ratios, and revenue growth.
Develop strategies for increasing new customer acquisition and existing customer business.
Maintain regular business development reports and management updates.
Contribute to profitable business growth through effective project development and commercial management.
New Business Revenue Generated (Rs.)
Number of New Customers Acquired
RFQ-to-Order Conversion Ratio (%)
RFQ Response Time (Days)
NPD Project Conversion / Success Rate (%)
Revenue Growth from Existing Customers (%)
8–12 years of relevant experience in Business Development / Sales / OEM Marketing.
Strong experience in OEM customer acquisition and relationship management.
Knowledge of the switchgear/electrical manufacturing segment.
Strong understanding of manufacturing processes including press parts, tool design, and assemblies.
Ability to read and interpret engineering drawings.
Good understanding of costing, feasibility analysis, pricing, and commercial negotiations.
Knowledge of NPD / APQP and project development processes.
Ability to understand customer technical requirements and conduct technical discussions.
Strong RFQ management and order conversion skills.
Excellent communication, presentation, networking, and negotiation skills.
Strong customer relationship management and account development capabilities.
Proactive, target-oriented, and solution-focused approach.
Strong coordination skills with cross-functional technical and manufacturing teams.
B.E. / Diploma in Mechanical Engineering or a relevant engineering discipline.
8–12 years of relevant experience in Business Development, Sales, OEM Marketing, or Project Development.
Strong experience working with OEM customers, preferably in switchgear/electrical or engineering manufacturing industries.
Candidates with hands-on exposure to technical sales, costing, NPD, and project development will be preferred.
Business Development | OEM Sales | Switchgear & Electrical Industry | Customer Acquisition | RFQ Management | Order Conversion | Manufacturing Processes | Press Parts | Tool Design | Assemblies | Engineering Drawings | Costing & Feasibility | NPD | APQP | Project Development | Customer Requirement Analysis | Pricing | Commercial Negotiation | Market Analysis | Account Development
Relationship Building & Networking | Business Growth Ownership | Communication | Negotiation Skills | Problem Solving | Solution Orientation | Proactiveness | Initiative | Customer Focus | Commercial Awareness | Result Orientation | Strategic Thinking